why we made this
Made to give you an everyday hair-oil that could do it all - it softens and moisturizes strands, gives your hair the ultimate gloss, treats your damage and helps you style, all without the need for heavy silicones.
We wanted to create a leave-in that could do it all, from braid-outs, to slick buns, diffusing, air-drying and every style in between. Instead of 4-5 styling products, it’s just one, cute, reusable glass jar for your top shelf. And we wanted it to treat your hair while you wear, so it’s repairing and softening your strands throughout the week.
Wavy, curly, coily, and textured hair.
Run hair-oil through wet hair after hair-mask rinse-out, or between washes to reboot shine. On wash day, slather over dry hair (and scalp) as a pre-wash intensive treatment.
Rake through freshly-washed, damp hair in sections from root to tip. If needed, use a brush to ensure hair-cream is evenly distributed through all hair strands. Use fingers or a brush to gently coil the hair, watching your best curls take form. For best results, add more water and squish the water and product into your strands using a scrunching motion. Then, air-dry or diffuse. If using a towel to dry, stick with a soft cotton t-shirt towel so you don’t disrupt your curl pattern. For a braid-out, apply hair-cream evenly to damp or semi-dry hair, then braid in sections. Diffuse to dry or leave overnight, then undo braids for softly defined waves.
Glycine Soja (Soybean) Oil, Carthamus Tinctorius (Safflower) Seed Oil, Caprylic/Capric Triglyceride, Prunus Amygdalus Dulcis (Sweet Almond) Oil, Ricinus Communis (Castor) Seed Oil, Argania Spinosa Kernel Oil, Parfum(Fragrance), Terminalia Ferdinandiana Seed Oil, Benzyl Benzoate, Linalool
Water (Aqua), Cetearyl Alcohol, Glycerin, Cetyl Alcohol, Glyceryl Stearate SE, Ricinus Communis (Castor) Seed Oil, Caprylic/Capric Triglyceride, Mangifera Indica (Mango) Butter, Butyrospermum Parkii (Shea Butter), Vitis Vinifera (Grape) Seed Oil, Glyceryl Stearate, Cetearyl Alcohol, Stearic acid, Sodium Cocoyl Glutamate, Argania Spinosa (Argan) Kernel Oil, Propanediol, Maltodextrin/VP Copolymer, Hydrolyzed Quinoa Protein, Terminalia Ferdinandiana (Kakadu Plum) Fruit Extract, Fragrance (Parfum), Xanthan Gum, Vaccinium Angustifolium, Tocopheryl Acetate, Dehydroacetic Acid, Benzyl Alcohol.
- Allure Best of Beauty 2020
- Cosmopolitan Best Hair Oil 2021
- HelloGiggles Beauty Crush Awards 2021
- Glamour Beauty Awards 2021
- Cosmopolitan Holy Grail Beauty Awards 2021
- GQ Grooming Award Best Product for Textured Hair 2021
- The Knot Best Curl Enhancer 2021
- Bustle Best Styling Product for Coily Hair 2022
- Glamour Best in Curly Hair 2022
- Allure Reader’s Choice Best Clean Styling Product 2022
- Allure Best Curly Hair Product 2022
- 2022 SELF Healthy Beauty Awards
oil + cream duo, on you
Shelby / NYC
Best hair oil ever
Makes my hair shiny and smell like gummy bears without being too heavy
Obsesssed with both of these products!! The cream smells amazing and keeps my hair extremely moisturized and the oil smells amazing as well and makes my hair really soft!!
Hair Cream is the bomb!
Maintains the shape of my curls without making them stiff and smells amazing. This is by far the best hair product for my curly hair that I have used in years.
New Favorite Oil
Bread shipped my oil super fast. That was a definite plus. The oil itself is a new favorite. It smells so good and has so many different uses: I'm using it as a pre-poo and part of my LOC method. I don't think I'm alone in loving versatile products.
LIVE FOR IT
Amazing product, excellent packing and customer service was helpful and prompt! Absolutely no complaints