we’re here for the essentials
BREAD was founded by Maeva Heim in 2020.
Our products are designed for curly, textured hair, but are suitable for (and loved by) all hair types, especially on strands that get extra dry sometimes. We’d say give them a go, try them out for yourself and assess your hair feels.
Sure can. Our formulas are extra-gentle, making them suitable for whenever, wherever use. But we’re big believers in giving your locks a few days between washes to give it some chill time.
Yes! Our Founder Maeva has 4c hair, so all our products are designed for those first, the rest second.
Indeed. All our products are sulfate and paraben-free which are the big watch-outs for colour-treated hair.
BREAD creates your haircare staples, and needed a name to match. We are a brand that are here for the essentials, the must-haves - like bread.