silicone-free deep-conditioning mask for very velvety strands

354mL / 12 fl. oz.

19 reviews

Cushions hair in cloud-like softness. Reach for this turbo-acting, powerful emulsion whenever you want to treat your hair.


Curls and texture, but here for everyone’s dry hair days.

orders over $50 ship free

why we made this

We wanted to create a hair-mask that was just right. Not too heavy, not too light. No silicones, but a decent amount of slip. Something that would softly coat your strands but not weigh them down. It’s a hair-mask you can use every time you wash, or once every now and then as an intensive treatment. The perfect conditioner meets mask, meets treatment.

Curls and texture, but here for everyone’s dry hair days.

Colour Safe

Silicone Free

Sulfate Free

Cruelty Free

Key Ingredients

After cleansing with hair-wash, section hair into four equal-ish parts. Apply a generous amount of hair-mask to first section from roots to ends. Pro tip* Use your fingers to smooth hair-mask through your strands and gently detangle as you go, ensuring all strands are thoroughly coated. Déjà vu: repeat with remaining sections. Leave on for 5-10 minutes, then add h2o and gently detangle with fingers (or detangling comb). Before rinsing off, cup water in your hands and ‘push’ the water and hair-mask into your strands from the bottom up using a squishing-up, scrunching motion. Then, rinse it off. If you like, don't rinse completely. You can leave 10-20% of hair-mask in your hair for extra moisture.

Aqua (Water), Cetearyl Alcohol, Polyglycerol Esters of Fatty Acids, Behentrimonium Methosulfate, Butyrospermum Parkii (Shea) Butter, Stearamidopropyl Dimethylamine, Helianthus Annuus (Sunflower) Seed Oil, Glycerin, Phenoxyethanol, Isoamyl Laurate, Hydrolyzed Wheat Protein, Lactic Acid, Parfum (Fragrance), Tocopheryl Acetate, Guar Hydroxypropyltrimonium Chloride, Xanthan Gum, Terminalia Ferdinandiana Fruit Extract, Daucus Carota Sativa (Carrot) Seed Oil, Borago Officinalis Seed Oil

  • HelloGiggles Beauty Crush Awards 2021
  • Glamour 2021 Beauty Awards
  • Her Campus College Beauty Awards 2021
  • Women's Health Beauty Awards Best Afro Conditioner 2021
  • Byrdie Beauty Awards Best Deep Conditioner 2021
  • Glamour Best Deep-Conditioning Hair Mask 2022
I love this product ! The hair mask to beat all other hair masks - leaves my hair feeling soft and luxurious. Soft, happy hair that feels like its thirst has been quenched. Smells great too :-)